DVL Public Relations & Advertising and Seigenthaler Public Relations Will Merge to Form Nashville's Largest PR Firm through Acquisition by Global Agency Finn Partners
Combined $11 Million Firm to be known as DVL Seigenthaler; will be led by Ronald Roberts and Beth Seigenthaler Courtney
NASHVILLE (January 22, 2015) -- Legacy communications firms DVL Public Relations & Advertising and Seigenthaler Public Relations, Inc., will merge to form the largest public relations agency in both Nashville and the state of Tennessee through an agreement to be acquired by global agency Finn Partners. The new agency will be known as DVL Seigenthaler, A Finn Partners Company. Finn Partners' acquisition marks the entry of the New York firm, one of the fastest-growing independent firms in the U.S., into one of the nation's fastest-growing economic markets.
The combined company will be led by DVL CEO Ronald Roberts and Seigenthaler Public Relations CEO Beth Seigenthaler Courtney, who will serve as CEO and President of DVL Seigenthaler respectively. Together, the two firms will have annual fees of approximately $11 million. DVL Seigenthaler's team of 80 Nashville-based marketing, public relations and digital talent will serve local, regional and national clients and provide them with the extensive reach and capabilities offered by Finn Partners' global offices in Chicago, Detroit, Fort Lauderdale, Jerusalem, London, Los Angeles, Munich, New York, Paris, San Francisco and Washington, D.C. DVL Seigenthaler will be headquartered in the Gulch area of downtown Nashville.
Peter Finn, Finn Partners Founding Partner, said, "It is clear to us that the Nashville region's diverse economy is on a very strong growth track and we are excited to become part of it. The city's ascendency and its innumerable attributes have been the subject of numerous national news profiles, many of them noting its booming healthcare industry, eclectic cultural scene, rising universities, prime location and welcoming vibe. In fact, a Time magazine story entitled 'The South's Red-Hot Town' articulated what data clearly demonstrate: '[Nashville] has had the strongest employment growth of any large metropolis since the Great Recession.'"
Finn continued, "In DVL and Seigenthaler PR, we have found the perfect partners with which to join forces and move into a market with so much promise and potential. We have come to know the management teams of both firms well, and are very impressed with their business philosophies, the client bases they have sustained, their collective quality of work, the depth and breadth of their capabilities, and their deep relationships in the region. An important core value for Finn Partners is to consider ourselves citizens of the world with a responsibility to give back, and we are very pleased that the leaders of both firms share this commitment and have been recognized for their many contributions."
In addition to Roberts and Courtney, the new agency's managing partners will include DVL partners Jimmy Chaffin and Nelson Eddy, and Seigenthaler Public Relations partners Amy Seigenthaler Pierce and Katie Seigenthaler.
Both DVL and Seigenthaler PR have operated in Nashville for decades, and have represented local, regional and national clients and brands since their inceptions. DVL was founded in 1980 by Hank Dye, John Van Mol and Tom Lawrence. Longstanding clients of DVL are: Brown-Forman (Jack Daniel's), The J.M. Smucker Company (Martha White/White Lily), AMSURG, Nashville Electric Service, Goodwill Industries of Middle Tennessee, and Bridgestone Americas, Inc.
"Coming together with Seigenthaler PR and becoming part of the Finn Partners team is a natural progression for our firm, representing a new era of opportunity for our clients and employees," said Roberts. "We will be pooling our talent, resources and energy for the benefit of our clients, and providing this market with the expansive capabilities of a global agency. DVL is proud of our extensive and sustained client relationships and contributions to the region. Becoming a Finn Partners Company enables us to grow and build on our legacy of success."
Seigenthaler PR was established in 1972 by the late Thomas P. Seigenthaler. The firm provides services to a spectrum of clients in the healthcare, consumer products, education, technology, environmental, professional services and transportation industries. Among SPR's clients are: Airbus DS Communications, Electronic Recyclers International, LifePoint Hospitals, Inc., Metropolitan Nashville Airport Authority, Natural Resources Defense Council, Regions Financial Corp., and Singer Sewing Company.
"As our market continues to thrive, it is exciting that our agency will come together with our longtime friends at DVL and form a new firm that will build on our collective talent, histories and experiences while providing expanded services and international reach to our clients through Finn Partners," said Courtney. "Like DVL and Seigenthaler, Finn Partners is rooted in a rich history, and committed to new ideas and communication paths. We are invigorated by the opportunity to join forces in a manner that heightens opportunities for our employees and clients."
Finn Partners represents global clients in healthcare, technology, consumer products, tourism and the arts including Bosch Home Appliances and Thermador, IEEE, Hyundai Hope on Wheels, The Jamaica Tourist Board, MD Anderson, MOMA, and the Verizon Foundation. The company in 2011 was spun off by Peter Finn from Ruder Finn, which was founded in 1948 by public relations industry pioneers Bill Ruder and David Finn. Peter Finn formerly served as Co-CEO of Ruder Finn before establishing Finn Partners in 2011 and rapidly growing it to be one of the top U.S.-based independent public relations firms. Including the acquisition of DVL and Seigenthaler, the agency has approximately $65 million in fee billings and ranks in the top ten among independent firms in the United States.
About Finn Partners
Finn Partners was launched in late 2011 to realize Peter Finn's vision to create a leading public relations agency dedicated to shaping a bold new future in which innovation and partnership are strong drivers of the brand. Finn Partners is ranked as one of the top ten, and also as one of the fastest growing, independent PR firms in the US. Finn Partners specializes in the full spectrum of public relations services, including digital and social media. The firm's specialty areas include technology, consumer, travel and lifestyle, education, CSR/Social Impact, arts, health, and public and corporate affairs. Finn Partners was named "Best New Agency" in 2012 and "Best Agency to Work For" in 2013 by the industry's Holmes Report. Headquartered in New York City, the company has approximately 450 employees, with regional offices in Chicago, Detroit, Fort Lauderdale, Jerusalem, London, Los Angeles, Munich, Nashville, Paris, San Francisco and Washington D.C., and has Asian and additional international capabilities through PROI. Find us at www.finnpartners.com and follow us on Twitter @finnpartners.